The goal of this step is to generate and validate a concept (technical solution) to meet the need presented by the client. At this step the most important deliverable is the validated concept. This activity aims to support the evolving concept, reducing the technical difficulties of the steps to come and reducing the product development costs. It is also at this moment that we are able to file a patent application.
The main activities are:
• Intellectual property research (patents and scientific papers);
• Solutions generation and concept selection;
• Prototyping of critical parts;
• Validation tests definition and execution;
• Patent application.